Social proof has always been around.  Social media platforms such as Facebook and google plus make it easier to demonstrate either by numbers, eg x number of likes, or by showing your friends and family that like it or by written reviews and testimonials.

Facebook and Google Plus offer a very cool way to embed testimonials and reviews on your own website.  Here’s how:

FACEBOOK

  1. At the top right of the review you will see an arrow down icon that indicates a drop down menu.  Click in it.
  2. In the menu, click embed post.  This will give you the code needed to paste into your website.

When you click Embed Post…

Copy and paste the code into your own website.

GOOGLE PLUS

Find the review you need from you Google Plus Page.

  1. In the top right corner you will notice the arrow down to indicate a drop down menu.
  2. From the menu, choose Embed Post

You will presented with the code….

Paste it into your website.

It’s a great way to make good use of your testimonials because it allows your website visitors to engage with the embedded post giving further leverage across the web.